A minimalist but statement packaging that evokes feelings of calm and peace. The kind of package that would be displayed on the bathroom counter and not inside of the cabinet.
A gentle lavender, a bright and energizing gold, a soothing light gray, and a deep and rich blue. A balance of lighter and darker colors for an aligned, but also versatile palette.
A statement photo and call to action to capture attention at first glance. Accompanied by a guide to next steps and encouragement to check out the social media and join the community. Key colors and imagery for brand recognition.
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